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Operations

Retail and marketplace placement

Getting registered products onto shelves and marketplaces: we prepare the listing file (registration numbers, barcodes, Thai labels, product data) and coordinate with modern trade buyers and marketplace shops such as Shopee, Lazada and TikTok Shop.

Typical time About 2–8 weeks Government cost Retailer terms vary
Readiness check→Listing documents→Launch
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How the work runs

The five stages, end to end

13 daysReadiness checkCompany21 weekListing fileCompany32–6 weeksBuyer or platformsubmissionRetailer or platform4OngoingLaunch supportCompany
Durations are planning estimates for files with complete factory documents.
  1. 1

    Readiness check

    Handled by: Company · Time: 3 days

    Registration numbers, Thai labels, barcodes, shelf life and packaging checked against each channel's requirements.

  2. 2

    Listing file

    Handled by: Company · Time: 1 week

    Product data sheet in Thai and English, images, certificates and price structure.

  3. 3

    Buyer or platform submission

    Handled by: Retailer or platform · Time: 2–6 weeks

    Presentation to buyers or marketplace category teams; vendor registration and trading terms.

  4. 4

    Launch support

    Handled by: Company · Time: Ongoing

    First delivery to the DC or fulfilment centre, listing checks and claim wording reviews for ads.

Costs

ItemAmountSource
Readiness check and listing filePer product rangePUNNAKA quotation
Listing fees, margins, promotionsSet by the retailer or platformRetailer or platform terms
Online ads and product pages count as advertising under Thai product law. Claims must stay within what was registered, so we review listing text before it goes live.

Other categories

Thai FDASkincare and cosmeticsAbout 1–2 monthsThai FDAFood and snacksAbout 2–4 monthsThai FDADietary supplementsSet after assessmentThai FDAMedical devicesAbout 2–9 monthsTISIElectrical appliancesAbout 4–6 monthsTISIToys and kids productsSet after assessmentOperationsFreight transport1–3 days in ThailandOperationsCompany registration and addressAbout 2–4 weeksOperationsWarehousing and storageReady in about 1 weekOperationsImport and export logisticsAbout 1–2 weeks per shipmentOperationsThai label inspection2–5 working days

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